The space on three floors, in the symbolic city of Italian fashion, combines heritage and innovation in an immersive experience of style, iconicity and entertainment. Ferrari reaches a new milestone in the brand's lifestyle extension strategy with the opening of the new flagship store in Milan, designed with a triple entrance on Via Berchet, Via Foscolo and Via San Raffaele, inside a building d ' era between the historic Cathedral of Piazza del Duomo and the iconic Galleria Vittorio Emanuele II. Completely renovated and reconfigured, the space extends over a sales area of ​​almost 900 square meters arranged on three levels harmoniously connected in a fluid and dynamic dimension, characterized by the new store concept already applied to the first renovation of the Maranello flagship inaugurated last month. on June. Entrusted to the Sybarite architecture studio in London, the interpretation of the interiors of Milan once again intertwines the values ​​of innovation,